RainCell – Urban Rain Systems
PSI Brand’s Vibrant INMOULD Graphics for South Africa
When Urban Rain Systems set about creating a new rainwater collection tank, they knew their product had to stand out in the market place. That meant the new, unique, attractive design of the RainCell demanded bright vibrant graphics that caught the eye of the consumer.
Why PSI Brand
Gary Burchell, from Urban Rain Systems, says the company had a couple of considerations to take into account when looking at labelling the new product. “Firstly, we knew this tank had to be high quality and aesthetically pleasing to be accepted into the urban market. Secondly, we needed to display our product name in a professional, neat way that would stand up to the strong South African sun. We felt that in-mould labelling was our only viable option”.